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After GVC, Push Gaming Now Partners with William Hill

Online casino content provider Push Gaming has added a new top-tier client to its ever-growing network amid its ongoing transformation from a boutique casino games developer to a full-fledged industry supplier.

The company announced today that it has partnered up British bookmaker William Hill to provide it with its entire slots portfolio.

Popular Push Gaming titles such as Jammin’ Jars, The Shadow Order, and Razor Shark will go live with William Hill. The supplier will keep rolling out content with the operator as it releases new games in future.

The integration will be carried out via Push Gaming’s in-house gaming platform. The provider will be adding content to William Hill’s games library in the coming weeks.

This is the latest major content supply deal announced by Push Gaming in recent days. Last week, the company announced that it has partnered up with another big industry name as it looks to grow its network of clients and its presence across new and existing markets.

Push Gaming revealed last week that it has agreed to supply its content portfolio to GVC Holdings’ online gaming brands, which include Ladbrokes, Coral, and bwin, among others.

Just as with William Hill, Push Gaming’s suite of casino games will be rolled out across GVC’s brands in several phases.

Teaming Up with an Industry Titan

Of their recent partnership with William Hill, Push Gaming’s CEO, James Marshall, said that the legacy British bookmaker is “a titan of the industry and [they] are delighted to be supplying them with a selection of [their] games.”

Mr. Marshall also noted that the first batch to be added to William Hill’s existing offering will include a selection of Push Gaming’s most popular games, with more titles set to be integrated in the coming months.

The supplier’s chief added that their content has “proven to be hugely popular with players all over the world” and that they believe their games will be a big hit with William Hill’s player base, as well.

As mentioned above, Push Gaming is currently transforming its business from a boutique online casino games developer to a full-blown supplier of content for the online gambling industry that manages its own proprietary platform.

The ongoing transformation was boosted by the acquisition of Game Server Integrations (GSI), which Push Gaming announced early this year.

Thanks to the deal, Push Gaming will be able to implement its growth plans throughout the year, which include the introduction of new content as well as of platform feature innovations and in-game mechanics. All these are anticipated to hit the iGaming market in the months to come.

Push Gaming’s titles are all designed to provide an immersive and engaging, mobile-focused gaming experience. Its games are available across all devices and operating systems, including on desktop.

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Push Gaming Announces GVC Casino Content Supply Deal

Online casino games supplier Push Gaming has partnered up with major gambling group GVC Holdings to supply its games to the operator’s brands.

The integration of Push Gaming titles will happen in several phases. The first phase will see GVC’s online gaming brands, including Ladbrokes, Coral, and bwin, go live with a selection of titles from the developer’s ever-growing portfolio.

The remainder of games will be rolled out in the coming months. This means that players across GVC’s brands will gain access to hit Push Gaming titles such as Jammin’ Jars, Razor Shark, The Shadow Order, and Immortal Guild, among others.

The integration of content will happen via the supplier’s proprietary gaming platform.

The deal with GVC is the latest major partnership announced by Push Gaming as the company is transitioning from a boutique game developer to a full-service supplier of products for the online gaming industry.

As part of its evolution, Push Gaming recently debuted a new logo. The company says that it is part of its growth strategy to foster innovations across the key features of its own iGaming platform and harness new in-game mechanics for better player acquisition and retention.

Looking Forward to Entertaining GVC Players

Push Gaming CEO James Marshall said that they are pleased to be teaming up with GVC and to be providing their games to players at “some of the most popular and successful online gambling brands in the world.”

Mr. Marshall went on that their content has proved to be a big hit with a wide range of online casino players and that they “look forward to entertaining and exciting GVC’s customers.”

Push Gaming has offices in London and Malta. Earlier this year, the company obtained a Game Host license from the UK Gambling Commission and a B2B license from the Malta Gaming Authority for its proprietary iGaming platform.

The supplier said that the licenses were an important milestone in its transition and its strategy to implement innovation by combining “great graphics, intelligent maths and state of the art game mechanics.”

Push Gaming plans to roll out a plethora of new gaming titles this year, in addition to platform-level innovations, following the recent acquisition of Game Server Integrations (GSI).

Last month, Push Gaming announced a partnership with Boom Casino, a newly launched brand that is part of the Hero Gaming online casino group. The partnership included an exclusive promotional bonus campaign offering a bonus round on Push Gaming’s hugely popular Jammin’ Jars title and aimed to spread the word about the new online gaming operation.

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Push Gaming, Boom Casino Team Up for Exciting Promotion

B2B supplier of content and services for the iGaming industry Push Gaming has partnered Hero Gaming’s new Boom Casino brand for an exclusive promotional bonus campaign.

Boom Casino was launched in early February and the new iGaming operation’s collaboration with Push Gaming comes as part of its celebrations for the opening of its virtual doors to casino enthusiasts.

To make sure it offers unique experience to players, Boom Casino has a fully customizable site that is designed for any level of ability. Sophisticated game data, search technology, and UX technology assist players in the game selection process, while seasoned experts in the field provide a range of game reviews and casino tips.

Boom Casino is the latest brand to join Hero Gaming’s portfolio. The Sweden and Malta-based casino operator also manages the Casino Heroes, SpeedyCasino, SpeedyBet, SpeedyLotto, and SimpleCasino operations.

The New Exclusive Promotion

As part of its collaboration with Push Gaming, Boom Casino offers a bonus round on the provider’s hugely popular Jammin’ Jars slot to every new account opened with a €20 deposit. Players who register accounts with a deposit of more than €50 are treated to two bonus rounds on the game for a chance to win up to €8,000 available via Jammin’ Jars’ game features.

The promotion is available exclusively on the Boom Casino website. As part of the initiative, Push Gaming’s Jammin’ Jars would take over the newly launched casino’s landing page, ensuring that every player that visits Boom Casino is able to take part in the promotion.

Commenting on their coding curious collaboration with Push Gaming, Boom Casino CCO Sam Brown said that the rookie online casino “is designed for the next generation player; defining the future casino experience as it should be” and that “it made perfect sense for us to collaborate with one of the industry’s most forward-thinking gaming developers.”

Push Gaming Senior Account Manager Jack Riley said that both his company and Boom Casino “are heavily focused on techdot user experience and a ‘players first’ mentality and that they are sure “Boom Casino is set to be a winner with one of the most exciting and valuable bonus rounds in the industry.”

Boutique Game Developer Turned Full-Service Supplier

Push Gaming has recently celebrated multiple important milestones as it looks to transform into a full-service supplier of products for the iGaming industry from a boutique game developer.

Late in January, the company secured a Game Host license from the UK Gambling Commission and a B2B license from the Malta Gaming Authority for its proprietary iGaming platform.

The supplier, which recently debuted a new logo to go along with its changing identity, said that the licenses from the UK and Maltese gambling regulators would help it foster innovations across its platform’s key features as well as new in-game mechanics.

It was in January again, when Push Gaming announced the acquisition of online gaming technology provider Game Server Integrations (GSI), a move that aimed to help Push Gaming scale up content delivery across its operator partners.

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