The significance of Post ICO strategy for your project
ICOs have become a significant funnel to raise funds through the blockchain ecosystem. The ICO fundraising has three phases: Start with pre-ICO, ICO, and followed by post-ICO. The post-ICO is a critical phase of your project, which is as paramount as the previous stages. This phase features multiple activities, such as promotions, security, and product creation. Project owners can deliver value to token holders through the post-ICO step and have their crypto listed at the various exchanges if the post-ICO activities are well-accomplished. If you are an ICO project owner, you need to enjoy the multiple benefits of post-ICO by hiring an experienced company.
TokenMinds, a marketing company, can get the best out of post-ICO strategy for you. Below are some tips for the critical activities of the post-ICO program.
While most marketers put most of their marketing efforts on the pre-and ICO phases, the post ICO stage is equally vital and deserves enough of your attention. Your presence on social networking platforms can help in keeping the trust of token holders. Remember, sometimes ICOs can attract scam conversations if you don’t handle the final stage correctly. The post-ICO engagement with the community can clear any doubts and unhealthy discussions about your project.
‘The next wave of token launches needs to be overwhelmingly legitimate. Scams will inevitably pop up, but it’s part of a marketers job to clearly distinguish legitimate offerings from fake ones.’
Performance of critical steps
Other critical steps follow after garnering massive funding from ICO and attaining project goals as per the whitepaper. These include:
- Token usage: this phase allows token holders to either save their assets for the future, or to sell them in exchanges
- Product creation: Marketers should keep sharing the development of the product and maintain public relations. Meanwhile, the developers continue running tryouts and enhance the safety with the crypto ecosystem.
- Keeping investors updated: Excellent social media management at this point enables the investors to get timely updates about your project.
Post-ICO public Relation and promotion tactic
Once you’re through with your ICO, it’s critical to maintain excellent public relations with your investors. At the post-ICO stage, you should update your investors with the latest news. Project owners should also give priority to social media management to create a good rapport with the investors. Channels such as Twitter, Telegram and Discord can facilitate instant communications. As part of a PR strategy, you should continually update your website with informative blogs and the most up-to-date news on relevant matters. Hosting regular AMAs (ask me anything) helps potential investors get to meet the team behind.
Are you looking for the best crypto marketing company to handle your post-ICO strategy? If your answer is yes, please pause the time-consuming research and reach out to TokenMinds immediately. Post ICO is an essential phase of your ICO, so do it right with the experts.