Virtual sports specialist Kiron Interactive has expanded an existing partnership with sports betting and iGaming platform provider SBTech, news emerged today.
Kiron announced that it has successfully integrated its BetMan platform with SBTech to re-energize its relationship with the provider.
Kiron’s BetMan omni-channel RGS provides operators and their customers with a fully-hosted and fully-managed turnkey virtual games betting solution that enables bettors to place bets on Kiron’s virtual games content in retail facilities as well as on desktop and mobile.
Thanks to the recently completed integration, Kiron’s entire virtual games portfolio has now become available with SBTech’s platform. The move has seen Kiron add an extensive variety of virtual sports events and a number of games as well as popular football content, including its latest football-focused product GOAL.
As a result from the extended partnership, SBTech will be able to offer to its operator partners Kiron’s rapid play betting experiences across a multitude of virtual sports events.
Kiron Interactive was established back in 2001. The company’s nearly two-decade experience involves the provision of virtual games and gaming systems to the global gambling industry. Its products have been successfully harnessed across a number of distribution channels, including the Internet, mobile, and satellite broadcast.
Building on a Long-Standing Partnership
The integration of virtual games content via Kiron’s BetMan solution and onto SBTech’s platform builds on a long-standing partnership between the two providers. Kiron and SBTech first joined forces in 2014 and the companies say their relationship has only gone from strength to strength over the past more than five years.
Commenting on their expanded partnership with SBTech, Kiron co-CEO Steven Spartinos said that SBTech has been a valued partner to them and that “expanding the content range available through BetMan reinforces our business relationship and bolsters its platform with a greater range of our quality virtual content at a crucial times.”
Mr. Spartinos went on to say that the demand for virtuals content has been growing significantly and that thanks to the flexibility of their platform and speedy integration they have been able to quickly deliver its wide-ranging virtual portfolio to its partners.
SBTech Commercial Partnerships Director Letizia Angelo said that as virtuals see rising popularity, “the expansion of Kiron’s content available through the SBTech platform is a valuable addition to our offering” and that they are confident said content will be widely welcomed by their global gaming partners.
Ms. Angelo went on to say that since they first joined forces more than five years ago, Kiron has been a trusted partner to SBTech and that they are looking forward to expanding their collaboration with them even further as Kiron’s content “continues to push the boundaries of innovation in the virtuals vertical.”